Top Ten Tips for Writing a Professional Overview or Biography

A professional biography or overview, showcasing your background, experience and expertise, is a necessity for every business owner. This often overlooked marketing tool is an excellent way to introduce you and your business to potential clients and possible strategic business partners. Potentially, it might open up opportunities for speaking engagements, radio or television interviews, or a feature print article. While any information about you and your business is helpful, information that is presented in a professional, well-polished manner can make all the difference in how others perceive you. Consider these important points as you craft your own professional biography.

1. One page wonder.

Your professional biography should be a few paragraphs and kept to one page or less. One page is perfect for copying on the reverse side of a handout or flyer. Several paragraphs, left justified make it easier to read and skim.

2. First, second, or third person?

Always write your biography in the third person. That is, refer to yourself by your name or she/he as appropriate. It sounds more professional as it appears that a third party wrote the text. For example, “Alexandra has been featured in the New York Times, Forbes, Newsweek, and Time magazines.”

3. Business in brief.

Not only do readers want to know what you do, but also they want to know who you work with – because they might want to work with you! A professional biography should include a sentence or two about your business niche (or niches) as well as the types of clients you serve. A modified version of your 30-second elevator pitch might be perfect.

4. And the winner is….

Make sure that you include a list of awards that you have received. Readers are interested in knowing about your talents and the organizations that recognize you for them.

5. Organizations.

Include names of the organizations, clubs, or associations to which you belong. A reader’s interest might be highlighted at seeing that you belong to the same alumni association or professional business group. Again, these connections might possibly lead to some interesting and exciting business opportunities.

6. Certifications and designations.

Include any professional certifications or designations you hold. Make sure you write out their names in full, rather than use abbreviations. Not everyone might know that CMA stands for Certified Management Accountant. And, perhaps, in a different discipline, it might represent something else – like a Certified Materials Analyst. If you no longer hold a particular designation, but it has played a major role in who you are and what you do, don’t hesitate to make a reference to it. For example, “Ann is a former Certified Data Processor and spent the last decade as an adjunct faculty member teaching higher mathematics at the University of Colorado, Boulder.” Don’t include abbreviations of college degrees, like MBAs as it looks unprofessional. The only exception to this would be for a Ph.D. designation.

7. Published?

Have you written any articles, books, e-courses or e-books? Self-published or not, your works add to your level of professionalism and credibility. Showcase them in your biography and you might earn additional royalties in terms of new clients or other opportunities.

8. Did I mention the media?

Have you been a guest on talk radio or television? Were you or your business featured or even mentioned in a newspaper article? If so, readers want to know. Again, these types of “mentions” add to your credibility and presence.

9. Call me any time.

People who want to know about you will read your biography for just that reason. And, if its compelling, rich, and includes the information they’re interested, in, they’ll want to contact you. Include complete contact information like your title (if any), name, address, telephone, fax, email, and website address. Make it easy to find this information by including it in the last paragraph of your professional overview.

10. Write, rewrite, and do it again.

After you have written your biography, edit, edit, and edit again. You may need to do a dozen or so revisions before you get it just right. Eliminate extra words, use descriptive words, keep the sentences short but varied in length, and write in the third person. Ask some friends to provide input as well. Make sure to revise your biography regularly to keep it up-to-date and refreshed.

Article Rewriting – A Professional View

Article rewriting is a literary skill that many think they possess, but few actually do. There are many reasons for rewriting an article and the approach to the task will generally be dependent on the reason and required result. Let’s have a look at some typical objectives people have when rewriting articles.

Article Directory Submission

A popular internet service is the provision of a second, rewritten, version of a commissioned article, so that the customer receives two articles rather than one. This allows one version to be posted on your own website and the rewritten version to be submitted to article directories. The purpose of doing this is to avoid you competing with others using exactly the same content as you. There seems little point in you placing an article on your own web page then submitting that article to directories from which your competitors can copy them to their own web pages.

You are then competing for keywords against potentially hundreds of other websites using your own article. You may have your resource box on their site, each one giving you a valuable back-link, but this could be insufficient to make up for all that competition with duplicate content that may cause your site to drop down the listings.

What you should do to avoid this is to offer an alternative version to the directories and the way that the article is amended is important. It must give the same meaning as the original, but contain different semantics. The keyword density must be reasonable, around 1%, and the textual theme of the page must be relevant to the keyword targeted. The rewrite should be different enough to be regarded as unique, but not so different that it does not adequately address the topic at hand.

Use The Same Article On More Than One Web Page

Exactly the same approach should be used if you want to use the same article on a number of different websites or pages utilising the same keyword. Here, you are competing against yourself, and the article should be rewritten so that this does not happen. You have the same situation as that above, except you are your own competition. Unless the article is radically rewritten you may be in danger of diluting your website with too much similar content. This is the most common reason for article rewriting.

Use The Same Article For Different Keywords

Another common reason for articles being rewritten is that the customer wants to use the same article for a range of different keywords. This involves a slightly different style of rewriting since two keywords rarely have exactly the same meaning. How many exact synonyms are there? Very few, since most words have their own roots and there are generally different nuances in meaning between words which are synonymic in some contexts, but not in all.

In such cases the article will be adjusted to meet the requirements of the vocabulary being used. For example, the terms ‘internet marketing’ and ‘online marketing’ appear to have the same meaning in the context of marketing techniques, but the words ‘internet’ and ‘online’ are not synonyms – not even close. You can work ‘online’ but you can’t work ‘internet’. The reason is that ‘internet’ can be a noun or an adjective, while ‘online’ can be an adjective or an adverb.

The consequence of this is that one cannot always be used synonymously for the other, so article rewriting involves more than simple word substitution. It involves a good knowledge of grammar and vocabulary. This is where I see most attempts at rewriting articles go wrong: through misuse of grammar and a misunderstanding of the parts of speech. It can get complicated when we consider noun, adjective and adverb clauses, and article rewriting is not as simple as most believe.

Rewriting Scraped Articles

A major rewrite service frequently required is the provision of a complete rewrite of an article so that it bears little resemblance to the original. The customer likes the look of an article, but wants it rewritten so that it is indistinguishable from the original. A bit of a conflict there, I feel. This kind of work tends to indicate that the article has been scraped from the internet and the author’s resource box removed. The customer wants the article rewritten with his or her own name as author, and written so that the original author will not recognize it. What’s the point? It is better to write the article from scratch, not only because its is legal, but because it is easier. It is easier for authors to give their own slant on a topic than copy that of another.

The next time you want an article rewritten please determine clearly what your objective is. If a rewrite is essential have it done professionally or it could harm your listing rather than improve it, and please do not ask for a rewrite if a fresh article would do – it is easier for a professional article writer to write originally than copy another author’s style. If the sense of the piece is to be exactly maintained, article rewriting is not as simple a task as most people believe it to be.

Selecting Professional Term Paper Writing Provider

You will come across many students who will face problems in understanding their program of study. Therefore, these types of people will take a long time to know their subjects as well. Under such circumstances, writing essay paper on their own will be a difficult task. It is true that writing essay papers will require proper research and analysis that will need lot of thoughts and ideas. This is a drawback for most of the students. Due to this issue, they start availing less grades in their term end exams. Majority of these students will look for useful options that will assist them to do effective submissions within stipulated time frame. These days, many students would prefer to hire professional providers, which is the best way of writing term papers on their own.

There are many essay writing agencies that will provide amazing services to the students who have hired them. You will be able get these agencies easily. With the assistance of World Wide Web, you will be able to get hundreds and thousands of agencies. However, most of the agencies that are listed online are not reliable. In order complete your writing requirements, you will have to look for a reliable provider. It is vital to check the creditability of the company before you hire. It is true that going through online forums will assist you to get a list of providers that are reliable. Various tactics can be followed, in order to hire a reliable agency.

You must plan to learn the ways that will test the service provider that will help you to know its authenticity. It is essential to go through to go through the resume before you hire a professional provider. At the same time, you should not forget to look at term paper writing samples. You should ask for a term paper writing sample that they have created in the past. You must avail a copy of this free term paper writing sample. Thereafter, you must plan to show the term paper writing sample to your teacher as well as the seniors in your university. Discuss with them about the quality of sample that is provided by the expert.

Sample term paper will allow you to know that writing style of the company. At the same time, you will be able to judge the quality as well. This will assist you to choose the best provider that is available in the market. In case, you are not satisfied with the quality of writing style, then you must look for other providers that are based over the internet. It is vital to demand for samples from two different providers. This will increase your options as well. You will come across many companies will provide samples that is generates especially for you on your topic. However, these samples may not be available free of charge. You may have to pay fees, in order to avail such samples for your special needs.