Speaking & Writing Success Formula – Passion First, Business Second

If you’re a speaker or a writer, what is the most important secret of success?

(1)    Finance

(2)    Strategic Planning

(3)    Effective Time Management

(4)    Speaking or Writing

You know, the first three are truly important for sustaining and growing your success. But that’s later, on.

If you guessed (4), you’re completely on target.

Speakers speak, and writers write!

That seems so obvious, doesn’t it? But all to many of us believe that we have to have the perfectly thought out business plan, a good amount of cash on hand, and lots of open time to make a go of it, as a successful writer or speaker.

Actually, there’s something I didn’t put on the list, which is truly number one.

You must have passion for speaking or writing.

With it, you’ll create opportunities where there were none.

Doors will open for you when you’re committed to the task, and of course if that leads you to DOING the stuff you should be doing: speaking or writing.

Let me give you an example.

If you aspire to being a professional speaker, improving your speeches and presentations is the smartest investment you can make. And to do so requires lots of speaking opportunities.

Get them by speaking for free at service clubs like the Rotary, and at non-profit organizations, which generally love to learn, but have no money to spend.

Leverage these opportunities by getting testimonial letters you can quote, and by networking.

Soon enough, people will be willing to pay you to speak. You’ll go from free-to-fee presenting, simply by getting exposure and by getting better at your craft.

The same concept applies to writing. Get exposure through ezines and other outlets, and get good at writing.

When it comes to success, remember this formula: Passion first; Business second!

Money Article Writing – Smashing Three Step Formula

What if you discovered the powerful but simple secrets to get your cash registers jingling with money doing the work you love the most – writing articles? Are you willing to uncover one small secret that will change your life and put you on the path of rapid money making? This article will get you started on the way to writing articles that will boost your wallet in a way you have not imagined till date. Here are 3 simple steps to get you started.

Step 1 – Set up your own niche field and write keyword rich articles.

Step 2 – Make a list of all money making article writing websites.
Step 3 – Send in your articles and be persuasive.

Following these simple steps will definitely boost your traffic counter and supplement your cash flows greatly. Here are step by step details that you can apply quickly and easily.

Step 1 – Set up your own niche field and write keyword rich articles –

Know the field in which you are comfortable writing, and have a good knowledge of it inside out. Target all your articles in this niche with keyword rich content so that it establishes you as a niche writer. After selecting this field, its time to tap the opportunity.

Step 2 – Make a list of all money making article writing websites –

There are a vast number of websites online that pay well for writing good traffic targeted articles. But knowing and reaching out to the ones that are not a fraud takes time. You should be willing to put in the hard work to reap the rich rewards later.

Step 3 – Send in your articles and be persuasive-

Write a number of high content superior unique articles and send them to the publications for evaluation. It is quite possible that the first time you write an article, you may not be successful but surely you will crack the code if you are a little patient and persistent.

How to Write a Sales Letter – The Formula That Gets Results

When you see a friend of yours on the street, you yell their name right? By yelling their name, you get their attention and you two make contact.

This is the same way you make contact with prospects. You use an attention grabbing pre-headline that says “Hey, read this, it’s for YOU”. This is the first essential step when learning how to write a sales letter.

Once the prospect knows the sales letter is for them, the next step is to get their attention. There is a lot of information out there about headlines. Some marketers believe that the headlines should sell the product. This is not the way to create an effective sales letter. The headline is there to entice the prospect into reading the first part of the letter. The headline is the “hook”, it’s there to grab the prospect. Once they’re hooked, it’s the marketers responsibility to reel them in.

The headline appears directly under the pre-headline, and is used to convince the prospect to continue reading. The headline is created using a larger font, and tells the prospect the reason they should continue reading. For example,”Read further to find out how this man lost over 50 pounds in 9 weeks without starving, or going to the gym.”

Now continue into the part of the letter where you gain the prospect’s trust and confidence. This is one of the most crucial parts of learning how to write a sales letter. When you gain the trust of a prospect, they become comfortable with you. Trust has to be gained in order for a prospect to buy from you. You have to show the prospect that you are just like they are, and you understand their problems. Remember to create a polite salutation such as “Dear Friend”.

Create a common ground by making a statement in the body of the letter that the prospect agrees with. For example, “I’m just like you, I know I need to protect my investments, and that time is now”. Then quickly move on to paint a darker picture of what the results would be if they did not find a solution to their problem.

Then, like the silver lining in a cloud, you introduce your product as the perfect solution to their problem. Explain your product in accurate detail. Use a bullet list to point out all the benefits of your product. Create a sense of urgency in this paragraph that “hooks” your prospect into signing up for your information or product.