You are here to get exposure for your site. Right? Well, lets see if I can help you with that.
Write an article about the subject of your site or product. Simple, right? Well, it can be simple but the trick to it is that you really don’t want to seem like you are making a sales pitch. Surfers are looking for useful content, not spam. So write your article so that your reader is learning something that you are knowledgeable about.
Write a good biography that will compel the surfer to click on your link to learn more about your subject. Again, this doesn’t need to be all hyped up either. To the contrary, a simple “Hey, this is my site, please scope it out to find out more” with a link will do. This is where the simpler, the better is the rule in my humble opinion.
Submit it to every ezine directory you can find. There are some services that will send your article to hundreds of ezine sites for a small amount of cash like Article Trader.
After your article has been submitted to all these sites, do a search for your particular site on Google and Yahoo by placing the article title in quotes like this: “my site article for all to see”. Look at all the different sites carrying your article on the first page. These are called the Prime Results. You’ll need to place the URL to these results on your page on your site that has the same article. This makes for great backlinking.